High street brand Zara are updating their stores in a very exciting way…
Zara is pretty much the nation’s favourite high street store – where else can you get such good designer dupes at affordable prices? And soon the Spanish retailer will be upping the ante in its stores no doubt in a bid to make it even harder for us to shake that obsession we’re harbouring.
We’ve all been pronouncing ‘Zara’ wrong this whole time
If affordable, trend-led clothing and accessories are what you’re looking for, Zara should be your first stop – but if you want a nice, tidy, stress-free shopping experience it’s probably not your go-to. Let’s face it, shopping in Zara can sometimes be a nightmare thanks to queues (and queues) at the changing rooms and the tills.
But that’s all about to change.
According to Refinery29, who were lucky enough to be taken on a tour of the Zara head office in Spain, there are super exciting things afoot for the brand and its stores.
Specifically, a logistics department exists entirely for the production and testing of high-tech in-store innovations. Among the products to be rolled out are huge LCD displays for the shops as well as touch-screens in changing rooms so you can find your items in different sizes without having to find a free store assistant (or do it yourself).
Perhaps the most exciting bit is the self checkout stations that should enable you to skip the queues and purchase your items before you can even start to change your mind.
Zara, we can hardly wait.
Source: Cosmopolitan UK